My task: establish the look and feel for this campaign’s photography.

With the help of a mood board, the photographer and team gained a sense of what we were looking to achieve.

Below are the final photos.

Photography

Taken by Parenti Partners

pork rib roast
Pork Back Ribs
T-Bone
Pork Rib Chop
Raw T-Bone on the Grill
Beef Rib Roast

Campaign

In-Store Promotion

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Online

Gallery Notice : Images have either not been selected or couldn't be found

client

Tyson Fresh Meats

role

Art Buyer, Concept Designer, Graphic Designer, and Storyboard Development

team

In proud collaboration with Parenti Partners; Laura Azran, Graphic Designer, Kevin DeLury, Copywriter; Karen Shearer, Account Manager; Greg Briere, Creative Director

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